Despite the Covid-19 pandemic, when the rule to relax the gathering at functions was announced, the organiser proceeded to host The Loyalty & Engagement Awards Event on Jun 23. The format is a close group party of no more than 20 for the agency and their clients. There were coffee and refreshments. Each session is merely a brief 30 mins but the ambience is a lot more personal cause the clients and the team at XGATE can interact freely during the sessions. Congratulations to FrieslandCampina, AXA and Adidas. The winning campaigns for the Loyalty & Engagement Awards 2020 are:
Friso – Experience the Power of Natural Approach
Best Membership Programme – Gold
Best Loyalty Programme – Food & Beverage – Silver
AXA – Prosperous year of Pig Reward Programme
Best Partnership Loyalty Campaign – Silver
Adidas – YEEZY, adiCLUB YEEZY Boost Campaign
Best Loyalty Campaign – Bronze
Best Loyalty Programme – Fashion & Beauty – Bronze
