DMS SuiteMARKETING AUTOMATION

BUSINESS INTELLIGENCE (BI) SUITE

Transform your data into actionable insights

bi

Why use XGATE BI Suite?

Our BI Suite involves varied tools, processes and procedures in data collection, mining, analysis and reporting to provide marketers with insights for better decision making. Insights that will improve existing CRM marketing campaigns or predict future trends to improve your overall business performance.

Single Customer View
Single Customer View

The first step in data analytics is to connect different silos of data into a Single Customer View. We use our DMP to connect different touchpoints and traits of members; then build customer insghts to interact with them in the most personalized and effective way.

Key ingredients for a succssful CRM and loyalty stratgey >

Master Data Management
Master Data Management

The backbone of the DMP is our Master Data Management (MDM) tools to unify all data— customer profile, transactions, campaigns and beyond —into a single, actionable set of data with a common point of reference. Its all part of turning your master data into business values.

Dashboards & Reports

Combine multiple data to bring you richer insights

Dashboards & Reports

Combine multiple data to bring you richer insights

  • KEY METRICS KEY METRICS
  • CRM Metrics (Trailing Last 12 months)

    Conversion Rate

    Leads
    500,000

    Converted
    25,000

    Re-Purchase Rate

    First Time Buyers
    300,000

    Re-Purchases
    70,000

    Retention Rate

    Active
    130,000

    Converted
    45,000

    Re-activation Rate

    Churning Members
    310,000

    Re-Activated
    30,000

    Win Back Rate

    Inactive Members
    350,000

    Won Back
    12,000

  • Cluster Segments Using RFM & K-Means

    Cluster Segments Using RFM & K-Means Cluster Segments Using RFM & K-Means

CRM metrics for continuous business improvement

The industry has come a long way since social media started making waves in the marketing world, and while many maintain – with good reason – that social media is a valuable tool in the box, many have come to realise it’s not the be-all and end-all of modern marketing ...

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