DMS SuiteMARKETING AUTOMATION

Social

WeChat marketing for KFC New Year campaign

Landing Page

1. WeChat post pointing to a H5 landing page

Sign in daily to enter grand lucky draw

2. WeChat fans need to sign in daily to enter grand lucky draw

Shake the phone to reveal the lucky draw prize

3. Shake the phone to reveal the lucky draw prize

Result page - Get your own Coupon

4. First set of prize revealed after shaking the bucket

Prizing list

5. Fans also receive special daily promotional offer to drive instant sales at KFC outlets

Coupons for cooperater

6. Upon completing the 4-day check in, fans now qualify for a set of premium prizes